THE HUGO COLLECTION IS CREATED FOR THE RULE-BREAKERS WHO GO THEIR OWN WAY, OFFERING CONTEMPORARY PIECES LIKE DENIM, JERSEY, DRESSES, AND OUTERWEAR, WITH INDIVIDUALITY AND ATTITUDE.

HUGO WOMENSWEAR PRESENTS DESIGNS THAT BREAK CONVENTIONS. FROM DENIM AND JERSEY, TO DRESSES AND BEYOND, HUGO DARES TO PUSH THE BOUNDARIES WITH STYLES FOR THOSE WHO SET THE TRENDS RATHER THAN FOLLOW THEM. THE HUGO WOMAN’S STYLE MANTRA: BE AUTHENTIC, BE TRUE, AND GO ALL OUT.